This past November, North Korea’s alleged attack on Sony’s computer systems ignited a firestorm of hype that transformed The Interview from just another Franco-Rogen buddy movie into the most anticipated … Read More
Meet Will Dean – charming British man, happy husband, and big believer that sweat, tears, and mud will change your life.
From the outside, his company defies logic: participants pay … Read More
Why do some products and ideas go viral, while some don’t?
It’s the question posed by Wharton Professor Jonah Berger, whose informative and entertaining lecture to IVY NYC explained the … Read More
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